Studio Practice : Envelopes

Exploring envelopes to hold the CV and work folder in.

The CV and work folder will be posted to companies and be competing against other applicants therefore its important for the client to stand out amongst the other many white envelopes.

It's important for the client to stand out and make a good first impression and that might be down to having a unique envelope.

Examples of creative envelopes :

Idea No 1

As the clients work is often printed onto materials and fabric, considering using these materials to construct the envelope as shown above would give a unique quality.

Drawback - The material would have to be fairly rigid to prevent it breaking in the post and would also need to support the content inside and prevent it creasing. This is unlikely with a fabric and also the seal would be tricker to develop.

Another issue would be writing the name on address onto the fabric.

Idea No 2

Placing one of the clients design on the inside of the envelope makes the envelope special but in a subtle way. This might be more suited to busier designs on the inside.

Idea No 2

Having the envelope fold out into one of the clients prints would work well in further promoting the clients work and would allow the company to keep a slightly bigger example.

Again this might not be the safest option if this were to be posted however would work well if the client were to be personally handing it to a company.

Idea No 3

This has a more natural presentation but more importantly allows more depth and therefore thicker paper to be used for the booklet and card. This might mean that the print booklet is less necessary however a the cards could be held together by this envelope only.

Using Drawings on the Envelope

Placing some of the clients drawings used to develop her prints was an initial idea. It gives the company a sneak peak of the potential of the client while also presenting the client to be unique amongst other applicants using white envelopes. It aims to make the company want to pick it up and look inside over other competing letters.

Important consideration when designing the envelope.

-Leave space for the stamp

-Leave space for the name and address

- This envelope may be used in the future alongside new projects - so the envelope does not have to be specific to the current prints presented inside.

- Think about the design on the inside of the envelope, should it match or contrast the outer design? Should it complement the booklet or not as it may be used for other means?

- It must be sized correctly to fit the work folder

- What paper should be used so that it can fold properly whilst not being too flimsy?

Idea No.1

The orange circle creates a spot for the stamp and the rest of the design on the front is minimal to prevent confusion with the name and address, while the back is busier and more more playful. I like the idea of the eye on the opening compartment as it subtlety is asking you to take a look inside!